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20 noviembre, 2020 a las 20:13 #7366Sergio NicoleInvitado
The Complete Guide to Direct Marketing
Creating Breakthrough Programs That Really Work
by Chet Meisner
- Author: Chet Meisner
- Format: paperback, 280 pages
- Release date: June 1, 2006
- Publisher: Kaplan Publishing
- ISBN: 9781419526930 (1419526936)
- Language: english
About The Book
Direct marketing is a trillion-dollar industry and a marketing discipline that produces the bottom-line results most companies want to achieve. Many businesses are becoming more aware of the potential direct marketing offers, and as new technologies and opportunities emerge, more marketers are including this discipline in their marketing mix. In «The Complete Guide to Direct Marketing: Creating Breakthrough Programs That Really Work» master marketer Chet» «Meisner provides a step-by-step overview of direct marketing from strategic approach to execution. You will learn important insights and essential tricks of the trade, including:
– The strategic role direct marketing can play in your overall marketing programHow to buy lists and manage your data effectively
– The time-tested ways to create powerful direct marketing creative
– The most common rules for direct marketing that work in all the media including email, web sites, mail, print, and broadcast
– How the discipline of direct marketing can have a direct impact on a company’s sales and profitability
«The Complete Guide to Direct Marketing: Creating Breakthrough Programs That Really Work»» «is the complete primer for any marketing professional engaging in direct marketing, including veterans and those new to the discipline. Cover-to-cover this valuable guide includes the essential information you need to be a successful direct marketer and brings it to life with actual case studies from well-known companies and more than 50 charts, illustrations, tables and other graphics.
MOBI ebook The Complete Guide to Direct Marketing by Chet Meisner read. Online The Complete Guide to Direct Marketing for PocketBook on Powells. TXT book The Complete Guide to Direct Marketing download Android. FictionBook book The Complete Guide to Direct Marketing Chet Meisner buy cheap on Bookshop. Hardcover The Complete Guide to Direct Marketing by Chet Meisner.15 abril, 2021 a las 13:54 #11349DavidRoachInvitado
This is one of the best techniques among all nationwide marketing services, that’s the reason for B2B marketing this technique or process is widely used all over the world.